**WIP** About My SDL Work
This is a work in progress page, but all of the creative below is accurate and correct!
Final SDL Logo: Concept, brand strategy, and design strategy by Ciana Wilson via House of Who; Design by House of Who in concert with the in-house team at SDL.
SDL logo mock-up
SDL logo mock-up
SDL logo mock-up
SDL logo mock-up
SDL Brand Launch Event
SDL Brand Launch Event: Old logo vs. new logo
SDL Brand Launch Event: House of Who team with SDL marketing team and SDL CEO, Adolfo Hernandez
SDL Brand Launch Event: Featured concept, The Age of Understanding, shown at the conference.
SDL product architecture
SDL Logo Design Rationale
SDL Logo Design Rationale, continued
SDL Logo competitor audit