Product Copy
“Description begins in the writer’s imagination, but should finish in the reader’s.”
- Stephen King
Houzz.com is the ultimate home decor resource for getting inspired and sourcing the perfect pieces. Faced with a diverse array of offerings spanning decades and aesthetics, I wrote aspirational, design-oriented product copy that helped customers see how items would fit into the context of their own homes.
Accessories: Dino Egg | Silver Baron Candleholder | Heinz Bean Can Light | Jacobean Pillows | Nutmeg Flower Urn | Star Struck Wallpaper
Artwork: "Copper Melody 1" | "De la Tierra" | "Field of Poppies" | "Land's End" | "Marilyn Monroe" | "Shades of Poppies"
Furniture: Barcelona Lounge Chair | Boxcar Table | Floral Dot Cupcake Tuffet | Nero Round Side Table | Tufted Settee | Gilda Vanity Mirror
Kids: Fox Music Box | Happy Giraffe Nursery Decal | Champion Kids Maximo Desk Chair | Champion Kids Desk Drawer Cover | Owl Music Box
Kitchenware: Acrylic Chill Bowl | Appetizers on Ice Tray | T Collection Pie Server | T Collection Soup Ladle | Ice Compartment Food Tray